14 January, 2022

Where to Get Your Book Reviewed

By |2022-01-13T16:32:36-07:00January 14, 2022|Authors Academy, Marketing|Comments Off on Where to Get Your Book Reviewed

In these constantly changing times, it’s critical to stay updated on the places and strategies you can use to get more reviews.

For next week’s Authors Academy presentation, we’ll lay out all of the steps you’ll need to take when reaching out to reviewers.

Join us next Wednesday at 11 AM in Arizona (10 AM PST, 1 PM EST) to learn more about:

• How to find a reviewer that’s a good fit for your book
• Using your location, genre, and book topics to improve your chances
• How to get more Amazon reviews
• and more!

Your host for the call is Wheatmark’s publishing consultant, Tia Lewis, who has worked in editorial both in the NYC publishing scene and self-publishing scene. In addition to her publishing experience, Tia has worked as a social media marketer and video editor.

Don’t miss out on this exciting opportunity — just click […]

5 January, 2022

Online Advertising Explained

By |2022-01-05T14:31:34-07:00January 5, 2022|Authors Academy, Marketing, Social Media|Comments Off on Online Advertising Explained

Advertising is a great way to reach new audiences, but the online space can be intimidating with its nearly limitless options.

For this Authors Academy presentation, we broke down where you should advertise online, how you should do it, and how long you should invest.

Join the Authors Academy to learn more about:

  • The best websites to place an ad
  • How to make an advertisement appealing
  • Advertising strategies for authors
  • and more!

To register for the next webinar, go to wheatmark.com/register.

12 November, 2021

Book Festivals vs. Writing Conferences

By |2021-11-11T22:14:35-07:00November 12, 2021|Authors Academy, Marketing|Comments Off on Book Festivals vs. Writing Conferences

We talk a lot about how to reach new audiences online—but what about networking and marketing your book offline?

For next week’s Authors Academy presentation, we’re taking a deep dive into book festivals and writers conferences, and how they can help you.

Join us next Wednesday at 11 AM in Arizona (10 AM PST, 1 PM EST) to learn more about:

  • Which author events to consider attending
  • How to make the most of a book festival
  • Networking at writers conferences
  • and more!

Your host for the call is Wheatmark’s publishing consultant, Tia Lewis, who has worked in editorial both in the NYC publishing scene and self-publishing scene. In addition to her publishing experience, Tia has worked as a social media marketer and video editor.

Don’t miss out on this exciting opportunity — just click on the following link now to register:

27 October, 2021

How to Get Booked on a Podcast (and More!)

By |2021-10-27T15:26:43-07:00October 27, 2021|Authors Academy, Marketing|Comments Off on How to Get Booked on a Podcast (and More!)

Although it can be intimidating, reaching out to podcasters, radio shows, newspapers, and book reviewers is the best way to introduce your book to wider audiences.

For today’s Authors Academy presentation, we laid out all of the steps you need to take to start collaborating with other content creators.

Authors Academy members can watch the recording to learn:

  • How to find the right creators to contact
  • What to offer and what to ask for
  • How to keep the marketing momentum going
  • and more!

Your host for the call is Wheatmark’s publishing consultant, Tia Lewis, who has worked in editorial both in the NYC publishing scene and self-publishing scene. In addition to her publishing experience, Tia has worked as a social media marketer and video editor.

To make sure you don’t miss our next Authors Academy webinar, click the link below to register:

17 September, 2021

How to Think Like a Book Marketer

By |2021-10-27T15:26:49-07:00September 17, 2021|Authors Academy, Marketing|Comments Off on How to Think Like a Book Marketer

Writing a book is a feat on its own, but learning how to market that book is a whole other adventure.

For next week’s Authors Academy presentation, we’ll explore how marketers look at product sales and how you can use that same marketing knowledge to grow your book’s audience.

Join us next Wednesday at 11 AM in Arizona (11 AM PST, 2 PM EST) to learn more about:

  • How to target your audience
  • Spreading your book to new locations
  • Holding events and talks about your book
  • and more!

Your host for the call is Wheatmark’s publishing consultant, Tia Lewis, who has worked in editorial both in the NYC publishing scene and self-publishing scene. In addition to her publishing experience, Tia has worked as a social media marketer and video editor.

Don’t miss out on this exciting opportunity — just click on the following link now to register:

16 August, 2019

Summer Social Series: Instagram

By |2019-08-16T12:49:36-07:00August 16, 2019|Authors Academy, Marketing, Social Media|Comments Off on Summer Social Series: Instagram

Join us next Wednesday for the third and final installment of our Summer Social Series: Instagram: The Art of Image-Driven Content.

Now one of the most popular social media platforms available, the photo-sharing app has come a long way from its humble beginnings. So why should you “do it for the ‘gram?’”

Because a whopping 1 billion people use Instagram every month! Sixty percent of users (that’s 600+ million people) seek out and discover new products on Instagram, and more than 200 million users visit at least one business profile every day.

If you have something to sell, this personal and business platform is a great opportunity for you to reach those customers.

Here’s what you’ll discover when you

2 May, 2019

Behind the Scenes of NYC Publishing

By |2019-05-02T10:50:27-07:00May 2, 2019|Authors Academy, News, Publishing, Webinars|Comments Off on Behind the Scenes of NYC Publishing

Ever wonder what goes on behind-the-scenes in the traditional publishing industry?

Join us next Wednesday as we peel back the curtain on this exclusive world with Anne Spieth, an experienced professional from the traditional publishing arena who recently joined Wheatmark, Inc. as Publishing Consultant, and who is also the newest Senior Faculty member of the Authors Academy!

For the past 10 years, Anne has been working at two of the Big Five New York publishers: in publicity at Minotaur Books/St. Martin’s Press (Macmillan), then in marketing and design for Macmillan Audio, and finally in marketing for Simon & Schuster/Atria.

Anne rejoined Macmillan’s adult Library Marketing division in 2013, where she did online marketing, book title presentations, and exhibited at major industry conferences.

During her time in NY, Anne worked with many New York Times bestselling and acclaimed authors, including Jodi Picoult, Lisa Scottoline, Louise Penny, Jenny […]

26 February, 2019

Book Events – Fairs, Festivals, Expos, & Conferences

By |2019-02-26T13:08:33-07:00February 26, 2019|Authors Academy, Resources, Webinars|Comments Off on Book Events – Fairs, Festivals, Expos, & Conferences

Join us tomorrow, February 27th, for our next Authors Academy presentation, “Book Events: Fairs, Festivals, Expos, & Conferences” with Wheatmark’s own Mindy Burnett.

Once again our topic is inspired by the upcoming Tucson Festival of Books, which takes place Saturday and Sunday, March 2nd & 3rd (a week earlier than in past years.)

Here at Wheatmark, we field questions all the time about which events are worth attending and which aren’t — and this is our chance to provide some insight.

Here’s what you’ll discover during this workshop:

  • The different types of book events
  • What the main purpose of each type is
  • Which ones you should attend, and which you can safely skip
  • How to make the most of the events you do attend

Mindy Burnett is helming our booth presence once again at this year’s TFoB, so she’s got some great insight into the opportunities […]

11 January, 2019

Book Signings and Back-of-the-Room Sales

By |2019-01-14T10:53:43-07:00January 11, 2019|Authors Academy, Marketing, Resources, Webinars|Comments Off on Book Signings and Back-of-the-Room Sales

You may know that here at the Authors Academy, we’re strong advocates of using the Web to build your author platform.

But that doesn’t mean you shouldn’t strive to build an audience face-to-face, too: either locally, regionally, nationally, or beyond.

The truth is, there’s nothing quite like the thrill of meeting your readers (and gaining new fans) in person!

And, of course — in addition to being a great way to build buzz for your projects — book events can be just plain fun.

Join us next week as we tackle “Book Signings and Back-of-the-Room Sales” with one of our favorite Tucson-based publicists, Lynn Wiese Sneyd.

Lynn Wiese Sneyd coordinates national, regional and local publicity campaigns for authors of non-fiction and fiction books. She’s scheduled author appearances on major television networks (ABC, NBC, CBS, FOX and PBS affiliates), Sirius Satellite, syndicated AM/FM radio shows, and internet podcasts.

In addition, she’s worked with […]

6 December, 2018

Ghostwriting for the Novice

By |2018-11-30T14:25:08-07:00December 6, 2018|Writing|Comments Off on Ghostwriting for the Novice

Lori Conser with Wynn Thompson

I’ve dreamed of writing a book since I was a skinny little sixth grader in 1975. That was the year I fell madly in love with reading.

But now, forty-three years later, I still haven’t accomplished that dream.

Over the last fourteen years, I’ve worked at Wheatmark and watched author after author fulfill their dreams of seeing their written words turned into books for publication. It’s been an inspiration.

And I’ve realized that dreams don’t just get handed to you. You have to pursue them and diligently work at them.

So when Wynn Thompson, an elder in my church, told me he was struggling to write his autobiography, I realized that this could be my chance. Wynn has an amazing story, and I’ve always wanted to try my hand at ghostwriting. So I took the plunge and volunteered to ghostwrite it […]

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