Current Posts |  RSS Feed

Social Media

How to create your author fan club

May 16, 2013 by Atilla Vekony, Publishing Information Manager

creating an author email listBehind every successful author, there is a successful fan club.

This club may not consist of card-carrying membership with dues, nametags, and annual parties but it must exist in some form or other. As an author, you need a faithful set of followers to ignite your book sales, show up at your events, and promote by word of mouth everything that comes off the press.

The easiest way to get started is to start collecting email addresses from your website, business cards from professional speaking events and signup lists from book events.

  » Continue Reading This Article...

5 basic tweets for building your author platform

May 04, 2013 by Atilla Vekony, Publishing Information Manager

tips for author platform building with twitterBuilding your author platform is a daily exercise every author must commit to for a book’s success.

If Twitter is part of your social media routine, coming up with interesting and relevant tweets can be a chore. One way to make this task easy is to create a tweet subject list.

To get started, decide how many tweets a day you will do. Three to five is usually a good number to start with. Leaving it up to whatever happens happens usually means that nothing will happen. So get yourself a piece of paper and let’s get started building your author tweeting program.

  » Continue Reading This Article...

Creating a successful author platform with social media

May 03, 2013 by Atilla Vekony, Publishing Information Manager

get more book sales with social mediaWhat does an author need more than anything else to have a book be a bestseller?

Answer: Readers

No matter how good your writing is, you need that hungry crowd of avid fans for success.

With today’s social media, there are many choices to connect with these readers. Trying to do them all will put you in the loony bin. At the same time, you should keep trying different types of social media to find what works for you and for your book.

  » Continue Reading This Article...

How to build a Pinterest research board for your book

May 01, 2013 by Atilla Vekony, Publishing Information Manager

book marketing pinterest researchWhether your book is fiction or nonfiction, you can use Pinterest to create a better book by creating research boards.

What is a “research board”?

  » Continue Reading This Article...

7 easy ways to get book reviews

April 30, 2013 by Sam Henrie, President

sell books with testimonialsOne of the most powerful ways to sell anything is by customer testimonials. It’s the most effective selling tool for books as well. When others toot your horn, it will always be more powerful than your own efforts.

The challenge is, of course, getting others to do it!

Getting reviews isn’t hard but it does take time. The biggest hurdle to overcome the feeling that you’re bothering people. In many cases, they’ll be glad to help, especially if you have an established relationship with them. Asking complete strangers is a different matter altogether.

Here are seven easy tips that will give you an edge on getting good book reviews:

  » Continue Reading This Article...

A sneaky tip to change a small image on your blog to a big one for Pinterest

April 17, 2013 by Atilla Vekony, Publishing Information Manager

book marketing with pinterestMost blogs have images that range in size from 250 pixels to 400.

The images are kept small so that the page loads fast and provides enough wrap around room for the text to display properly.

Unfortunately, when a 250-pixel-sized image is posted to a photo site like Pinterest, it appears wimpy in comparison to bigger images.

  » Continue Reading This Article...

How to use hashtags to find your first 100 twitter followers

April 11, 2013 by Atilla Vekony, Publishing Information Manager

book marketing with TwitterToday we’ll look at how you as an author can use hashtags in your tweets in order to attract followers for your Twitter author profile.

Here’s the basic information to compose your first #hashtag tweet.

Use the hashtag # symbol before a word you want to target. This will enter your tweet into a conversation based on that thread. Don’t put a space between the symbol and your keyword or between words in a phrase:

  » Continue Reading This Article...

How authors can effectively use Twitter hashtags for writing research

April 10, 2013 by Atilla Vekony, Publishing Information Manager

using twitter to build author platformTwitter is about making connections in short, snappy bits of conversation. You have 140 characters for each message, which includes text, hashtags (#), private connections (@), links and photos.

This is a simple two-part tutorial on the use of # (hashtags) in twitter.

Basic use of hashtags

  » Continue Reading This Article...

Six blogging tips for fiction authors

April 08, 2013 by Grael Norton, Acquisitions Manager

book marketing Today’s author must spend as much time building their author platform as they do writing their book. Or more.

While there are a number of different ways to spread the word about your books, at the core of every promotional effort you want to get readers to sign up for your email list.

An author blog is usually the best way to start. It’s the home base for everything you write. The place where you have the sign-up for your newsletter, the “about me” page that gives readers a behind-the-scenes look at their new favorite author, a place to showcase all your books both old and new and a possibly even a place to buy your books and get them autographed.

  » Continue Reading This Article...

Build your author platform with Twitter

April 02, 2013 by Atilla Vekony, Publishing Information Manager

build your author platform with TwitterLooking for an easy and fun way to build your author platform? Try Twitter.

Build your Twitter program slow and steady for best results. Yes, you may have some bursts of traffic spikes from an author event or book interview but never ignore the steadily building of your platform through Twitter, Facebook or other social media of your choice.

When starting out with Twitter, one tweet may be quite small and seemingly insignificant. But keep adding them up and in time you will build a following that’s invaluable.

  » Continue Reading This Article...

Page 1 of 6 pages  1 2 3 >  Last ›