News

27 02, 2017

Tucson Festival of Books

By |2018-03-29T11:09:20-07:00February 27, 2017|News|Comments Off on Tucson Festival of Books

Tucson Happenings

It is that time of year again where authors, readers, and publishers take over the University of Arizona campus to celebrate books and the art of writing. March 11-12, the Tucson Festival of Books will be in full swing, and if you have never attended before then this is your year!

Since its Tucson debut in 2009, the festival has grown to one of the most notable book fairs in the nation boasting over 350 participating authors in presentations and workshops attracting a diverse range of attendees. Whether you are looking for programming for children and teens, panels by best-selling and emerging authors, culturally diverse programs, exhibitor booths or a variety of food options, there is something for everyone at the Tucson Festival of Books.

This year, Wheatmark will be a featured exhibitor with several of our own authors […]

26 01, 2017

Crime: Truth and Fiction

By |2018-03-29T11:09:20-07:00January 26, 2017|News, Publishing, Writing|Comments Off on Crime: Truth and Fiction

Fans of crime fiction and true crime: I’d like to draw your attention to two award-winning authors who’ve recently published two exciting new books.

Duke Southard is a First Place winner of the 85th Annual (2016) “Writer’s Digest” Writing Competition, a finalist of the 2016 Tucson Festival of Books Literary Awards, and a finalist of the 2015 Indie Publisher Next Generation Book Awards, to list just some of his accolades.

Southard’s new book Cracks in the Wall (Wheatmark, 2016) is a suspense novel in the Parker Havenot Police Detective Series. The plot centers on the murder of a young mother of three in a quiet suburban town in what appears be an open-and-shut case. Detective Havenot, however, is not so sure, suspecting that the key to the murder lies somewhere in the victim’s past. This book is a fantastic fast-paced read from the first page to the surprising […]

13 12, 2016

New Year, New Digs!

By |2018-03-29T11:09:20-07:00December 13, 2016|News|Comments Off on New Year, New Digs!

Nothing spells the new year and a bright outlook than a move into newly remodeled offices in the city center. We recently bid farewell to our old corporate center by Tucson’s Rillito River on River Road near Campbell Avenue. While it was a great and easily accessible location for many of our local authors, many of you had found it difficult at first to find our exact suite in a myriad of similar-looking buildings and suites!

Well, we’re in a corporate jungle no longer!

Our publishing company, now in its 17th year, just moved a couple of miles south to Speedway Boulevard near Campbell Avenue by the Aloft Hotel near the University of Arizona.

Our new address is 2030 East Speedway Boulevard, Suite 106, Tucson, Arizona 85719, located in the Sun Building. You will no longer get lost looking for our suite, I can guarantee that!

If you’re local or are visiting Tucson, we […]

6 10, 2016

‘Tis the Season . . . for Author Ordering

By |2018-03-29T11:09:20-07:00October 6, 2016|News, Publishing, Writing|Comments Off on ‘Tis the Season . . . for Author Ordering

It is hard to believe that another year is already winding down, which means that the holiday season is right around the corner. As the hustle and bustle of life begins to ramp up the closer we approach Thanksgiving and Christmas, it is normal to try and get ahead on our holiday shopping. The quest to find the perfect gifts for the ones we love is often an annual tradition of fighting traffic, battling unending lines and searching for the best deals, while never feeling completely satisfied with your final choice.

For our authors who want to avoid the shopping chaos, what could be better than giving someone the gift of reading? While I may be biased, I believe books can be some of the most cherished presents, particularly when the giver is the writer. Some of the most precious gifts I have received have been personally created or designed by […]

26 10, 2015

Procrastination

By |2018-03-29T11:09:21-07:00October 26, 2015|News, Writing|Comments Off on Procrastination

“Procrastination.” In many circles, it’s a dirty word.

“Don’t put off until tomorrow what you can accomplish today,” it’s said.

All of us are guilty of it, though… at least a little bit, from time to time.

For many of us, one of the activities we’re most likely to procrastinate over is also one of the most important: writing.

You see, all of us can benefit from writing regularly, whether it’s for our business goals, to tell a story that needs to be told, or simply to pass on family history to the next generation.

But regardless of subject, it can be hard to get motivated and start, continue, or finish a project—particularly a lengthy one, like a full-length book.

There’s something about staring at that empty page…

Here’s a quick tip for you if you’re stuck on a book project right now and can’t seem to make any progress.

It’s an old trick I learned from my […]

22 09, 2015

The World’s Worst Ebook Artwork

By |2018-03-29T11:09:21-07:00September 22, 2015|Authors Academy, Marketing, News|Comments Off on The World’s Worst Ebook Artwork

Wheatmark client and Authors Academy member Bill Corbett sent me the link to this sobering article the other day.

It talks about how the digital era has led to a decline in income for authors.

The article cites a number of reasons for this, but another one (which the article doesn’t discuss) is increased competition.

According to recent numbers I’ve seen, there are now more than 4,500 books published every day.

That’s a heck of a lot of books vying for readers’ attention!

How do you compete with all those titles? One great way is to submit your book to—and win—contests.

But—and you can see this one coming—with all those books being published each day, far more books than ever before are being submitted to contests for consideration.

How do you ensure your book has a good chance of standing out from the crowd and getting recognized?

Some tips are obvious. Don’t make this mistake.

But there […]

3 07, 2015

“The U.S. is on the brink of total collapse…”

By |2016-08-02T10:13:37-07:00July 3, 2015|News|Comments Off on “The U.S. is on the brink of total collapse…”

“The United States is on the brink of total collapse. The military has been reduced to near extinction, economic turmoil saps hope, and anarchy threatens as world powers hover like vultures, eager to devour the remains.”

Sounds like the premise of the latest Hollywood sci-fi blockbuster coming to a theater near you this weekend, doesn’t it?

It’s not.

For many of us, the 4th of July holiday weekend means long days spent barbecuing and lounging by the pool.

In Arizona it’s always blazing hot—so hot that sometimes it’s even too hot to lounge by the pool!

So we’ll often go to the movies instead to escape the heat.

With so much fun to be had, it’s easy to forget why we take time out to celebrate in the first place.

In fact, I’ve received quite a few emails the last couple of days admonishing me not to take the freedoms we enjoy for granted.

I’ll spare you all […]

5 06, 2015

We’re #4!

By |2018-03-29T11:09:22-07:00June 5, 2015|News|Comments Off on We’re #4!

My colleague Tracy Quinn McLennan forwarded me this article from this week’s AZ Daily Star (thanks, Tracy!)

Turns out that Tucson made the list of Top 20 Most Well-Read Cities in America. In fact, not only did we make the Top 10, we made the Top 5, coming it at #4!

According to Amazon’s press release, “The ranking was determined by compiling sales data of all book, magazine and newspaper sales in both print and Kindle format from April 2014 to April 2015, on a per capita basis in cities with more than 500,000 residents.”

Also according to the release, the top most well-read cities are:

1. Seattle, Washington

2. Portland, Oregon

3. Las Vegas, Nevada

4. Tucson, Arizona

5. Washington, D.C.

6. Austin, Texas

7. San Francisco, California

8. Albuquerque, New Mexico

9. Denver, Colorado

10. Louisville, Kentucky

Here’s some additional tidbits from the Amazon news release:

* Washington, D.C. residents prefer print books, and finished ahead of Seattle as the city with […]

24 04, 2015

What should you be doing to market your book?

By |2018-03-29T11:09:22-07:00April 24, 2015|Authors Academy, Marketing, News|Comments Off on What should you be doing to market your book?

I received an email recently from long-time Wheatmark client Eddie Browning that invited him to display his books at Book Expo America (BEA) next month.

Eddie’s kind enough to keep me in the loop about all the different kinds of promotions authors receive on a daily basis that claim to help them market their work.

Eddie doesn’t have any intention of taking the bait, but I saw this as an opportunity to share a valuable marketing lesson with all of our readers.

The lesson is that good marketing is a process, not an event.

This is a tricky concept for many authors to grasp.

They equate “marketing” with “selling.”

They’ll often say things like “I tried marketing my book, and it didn’t work.”

Usually, what they actually mean is “I tried selling my book, and it didn’t work.”

What’s the difference?

“Selling” is pretty straight-forward. It means asking for the sale:

“Would you like to buy my book?”

“Would you like […]

5 12, 2014

Author Interview with Will Edwinson

By |2018-03-29T11:09:23-07:00December 5, 2014|News|Comments Off on Author Interview with Will Edwinson

Will Edwinson is an award-winning storyteller for his fiction and also an award-winning columnist. His second book, Buddy … His Trials and Treasures, won a first place in state competition and a second place at national. His nostalgia column, which he wrote under another name, won second and first place awards in two separate competitions from the Utah-Idaho-Spokane Associated Press Association.

Will is also one of our long-time author clients, having first published with us in 2005 and now again in 2014. I’ve asked him about his brand new book, LouIsa: Iron Dove of the Frontier.

Tell us a little bit about yourself, Will Edwinson, and how you came to be a storyteller.

Ah … where do I begin? When I was young I always aspired to be a writer. But I was just a small-town farm boy with insecurities, some of which included, “How could I ever expect to […]