Ghostwriting for the Novice
Lori Conser with Wynn Thompson
I’ve dreamed of writing a book since I was a skinny little sixth grader in 1975. That was the year I fell madly in love with reading.
But now, forty-three years later, I still haven’t accomplished that dream.
Over the last fourteen years, I’ve worked at Wheatmark and watched author after author fulfill their dreams of seeing their written words turned into books for publication. It’s been an inspiration.
And I’ve realized that dreams don’t just get handed to you. You have to pursue them and diligently work at them.
So when Wynn Thompson, an elder in my church, told me he was struggling to write his autobiography, I realized that this could be my chance. Wynn has an amazing story, and I’ve always wanted to try my hand at ghostwriting. So I took the plunge and volunteered to ghostwrite it […]
Guest post by Tom Cordell, author of The Bard of Withering Heights
Whether it’s an email, a marketing message, or a chapter in a book, are you sometimes challenged to make your writing easier for your readers to follow? How can you create a smooth flow that guides them with ease and doesn’t leave the impression it’s tedious to read?
Writers . . . you know yourselves, and you know the work and play of creating a manuscript. You know your characters, topics, arcs, themes, word counts, and gerunds. You are the ones wondering who your readers will be, and what you want to know is: who will be the buyers of your book?

Periodically I call one of our authors with a better-selling book and chat with them about their book marketing efforts, and what they believe is responsible for their sales success. I had one such conversation recently with Janet Marthers (